Tejus Parikh

I'm the CTO and co-founder of WideAngle and I write weekly about building startups and the technology that powers them from Atlanta, GA, the startup capital of the south. Follow me on twitter or subscribe to stay in touch.

Redirecting Domains on SSL Services with Cloudfront and S3

Posted by Tejus Parikh on January 11, 2016

It's official, Rivalry is now WideAngle. One of our big accomplishments last year was to move all of our web properties to SSL, including our main website. The warm fuzzies from having secure communication is great, but we recently uncovered a problem that we had not thought about when we launched the initiative. What do we do if we change our root domain?

Read the full post »

Will an SDR Bring Value to Your Company?

Posted by Tejus Parikh on February 01, 2016

Scaling sales is an important function of every B2B startup. Some of the best products have failed simply because the companies could not convince anyone to buy it. It is no wonder that methodologies and approaches for running a sales team have received more rigor for SaaS companies with one of the biggest trends being the increased specialization of the salesforce. Of course, specialization is a luxury of scale. The real question for a small but growing startup is when the specialization will make sense. I created a calculator to help me and others make sense of the numbers. Read on for the details behind the application.

Read the full post »

Startup Riot 2008-2016

Posted by Tejus Parikh on March 12, 2016

Sanjay Parekh pulled the plug on Startup Riot 2016 (and possibly forever) earlier this week. Although I haven't attended one in a few years, I was very sorry to hear the news.

Read the full post »

Disrupted - Dan Lyons' ill fated trip through the startup world

Posted by Tejus Parikh on April 26, 2016

Ironically, it was the hype that compelled me to buy this book. Dan Lyons was everywhere the week before our trip to the beach: tech blogs, NPR segments, and random internet comments. Lyons, of Newsweek, Fake Steve Jobs, and Silicon Vally fame, decided to leave the formerly staid world of business journalism and enter the cauldron of the marketing department of the marketing startup HubSpot. Hilarity ensued, if not Dan himself then the reader. In his misery, Lyons takes to task some of the most valued startup myths and the culture they create. I enjoyed reading his take on our startup world and found that it lead to some interesting discussions around the office.

Read the full post »

Code Schools are the Payday Loan of Software Development

Posted by Tejus Parikh on June 03, 2016

Payday loans are small, short term, unsecured loans that can provide a borrower with quick cash in exchange for a fee that is far more expensive than a traditional loan. While ostensibly for one-time or infrequent shortfalls, the majority of borrowers use these loans for normal expenses, which can lead to a cycle debt while enriching the lenders. For-profit code schools are software development's version of this model.

Read the full post »

7 days to build a form: The reality of being post-MVP

Posted by Tejus Parikh on July 17, 2016

Creating an account is one thing that every SaaS product has in common. Signing up is almost the definition of a "solved problem," most authentication frameworks come with a signup page out of the box. All a developer has to do is put a logo, add some CSS, and marvel at the beautiful way that new users can start using the application. So why did it take me 7 days to build one for our product? How could that even be appropriate for the technology leader of a startup?

Read the full post »

The Return to VIM

Posted by Tejus Parikh on September 18, 2016

Vienna, 7pm CET: A lone individual attempts to gain entry to a critical system in the United States via a redirection point in Amsterdam.

This could be the first sentence in a new cyber-espionage thriller. Or it could be the first sentence about regaining the appreciation for a console text editor. Yep, this is definitely about learning to use VI (well really VIM) again.

Read the full post »

A brighter future with AngularJS 1.x

Posted by Tejus Parikh on December 11, 2016

Likely one of the factors contributing to the widespread Javascript fatigue of 2016 are the lofty and hyperbolic claims of the popular projects in the ecosystem. AngularJS has branded itself the "Superheroic Framwork," but it is nothing of the sort. Well unless the maintainers mean rebooting the universe like they are prone to do in superhero comics.

Read the full post »